Complying with the robust technological advancements in the Information Technology sector, Website Development has evolved rapidly in the past few years. To build a competitive position in the market and to survive amidst the frequently changing trends, it has become critically important for businesses to not only keep pace with them but to always look ahead and assess market requirements beforehand. Since developers are the pioneers in tech innovation, they’re always on the hunt for future web development trends. Since their work roles are not only limited to coding, they are required to readily keep up with the web development trends to stay at the cutting edge.
Websites are the backbone of a business’s online presence and play a significant role in building brand awareness, thus many organizations focus on developing a functional web presence. They do so by complying with the latest web development trends to make it excel in both form and function.
In light of the discussion above, let us walk you through some of the latest trends in web development.
Current Website Development Trends:
- Artificial Intelligence:
Whenever the future of technology becomes a hot topic, Artificial Intelligence is always prioritized. Since it has brought major positive influences to various industrial sectors, the demand has grown tremendously. One most important benefits of integrating AI technology with web development is improved search engine optimization and website usability. Some of the large organizations (Google, Wikipedia, etc) are already using AI technology to improve SEO and detect fake articles for Wikipedia.
Moreover, Artificial Intelligence has greatly improved website usability and user experience by enabling the creation of virtual assistants i.e. Chatbots. A significant reason for developers to readily adapt to AI technology is the beneficial ways in which it has assisted site visitors and increased engagement. A high customer engagement rate is no less than a jackpot for a business as it directly leads to a high website ranking.
- Progressive Web Apps (PWAs):
Considered the most highlighted web development trend, PWAs are highly in demand. Since mobile usage has tremendously increased, PWA has made a significant impact on web technology by bringing website surfing closer to native mobile applications. Moreover, its advantage of faster loading time leading to a significantly reduced server load has majorly benefited businesses. The rapid increase in mobile phone usage has tremendously impacted the electronic gadget market with mobile device revenue, alone, accounting for 54.79%. Hence, complying with the increase in mobile usage, PWAs have been a source of additional benefit to the site visitors as well.
- Accelerated Mobile Pages (AMP):
AMPs have emerged as a prominent, must-have web development technology since 2021. Its base, however, was formed back in 2015 by Google and it only came to light in 2021 and has been highly in demand ever since.
Accelerated Mobile Pages mainly focus on developing websites that load almost instantly, increase visibility, and deliver a smooth user experience. This technology helps provide lightweight website versions with new portals, effectively speeding up site work. Hence, businesses can easily avoid website overload, despite using animations and video content with the help of AMP.

- Voice Search Navigation:
In the present fast-paced era, people are always on the lookout for quick finds and fast searches, leaving behind slow-loading websites. Therefore, Voice Search navigation has emerged to be a significant trend. Huge search engines like Google identified the need way before and have already integrated Voice Search Navigation, allowing people to search about their intrigued interests, almost instantly. As it decreases the need for typing and delivers a seamless experience for site visitors, many sites and web applications are readily acquiring this technology.
- API-first Development:
Evident from the name itself, API-first Development prioritizes APIs by treating them as first-class citizens. Before the integration of API-first development in automated business practices, developers used to work on product development and connection establishment between devices and software, separately. The emergence of this technology, however, has allowed them to work on both, simultaneously, reducing time and costs. Additionally, APIs reduce the risk of system failure and allow stakeholders to provide feedback before the code is written.

All the above web development trends will majorly assist the developers in staying ahead of time and meeting the evolving needs of businesses effectively.
Where is Web Development heading to?
The web development industry is constantly evolving and being subjected to tremendous advancements, it has become the need of the hour for businesses to stay up-to-date with the trends to survive, let alone, thrive in the industry. In light of that, it is normal for developers to be familiar with several programming languages and be efficient in them. Markets are constantly shrinking, being victims of the emergence of advanced technologies now and then, therefore, it has become extremely important to have other skills at hand. Therefore, along with technological advancements, the future of web development is prone to change every year. As per a report the market size of the website development industry is approximately $11.0bn in 2022 and is expected to grow even more in the years to come.